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PMS Lithography moves into digital with Oce Arizona

PMS Lithography moves into digital with Oce Arizona
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Jul 15, 2010
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Sheetfed printer PMS Lithography has moved into digital, spurred on by the "offset quality" of its new Oce Arizona 350 GT.

Thomastown-based PMS, situated outside Melbourne, took two years to research and test machines before deciding on the 350 GT.

The machine was up and running on two shifts per day just two days after being installed in April.

The machine has the option to print white, which PMS said had proven useful, particularly for printing backlits.

The digital press can print onto rigid media up to 1.25x2.5m and up to 48mm thick. The machine's Roll Media Option means it can print onto flexible media up to 2.2m wide.

The machine has proved particularly popular with PMS Lithography's packaging customers, who have used it to produce sample runs to test the market before proper launches.

"They test the market by doing 400 or 500 units," said PMS managing director Theo Prosenica (pictured). "They do not have all the set-up costs that way and in a day they have all their samples."

Prosenica told ProPrint that it was imperative for the company that they found a digital machine that could replicate offset work.

"The key for us is getting it as close as possible to offset quality so it is seamless for our customers when they want to move up to long runs," he said

The company sent samples printed on the new digital press to customers to encourage business, and orders were already in place when the machine was installed.

The company also has a Ryobi 755 and a Manroland 800 7B offset press.

PMS Lithography specialises in the production of large-format printing, such as packaging, posters, retail point-of-sale, and large-scale promotional graphics.

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